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Date: Mar 12 2025 From: Star Color
Amid the global printing industry’s accelerated shift toward green practices, gravure printing—a technology dominating over half of the packaging market—faces unprecedented environmental scrutiny. Traditional solvent-based inks, containing volatile organic compounds (VOCs) like benzene and esters, have long been criticized for polluting the environment and endangering worker health. Water-based inks, which use water as a solvent and reduce VOC content to below 5%, seem like an ideal replacement. Yet a paradox persists: Why does solvent-based ink still "monopolize" the high-end gravure printing market? Can water-based inks overcome technical barriers? Below, we analyze these questions in detail.
Gravure printing relies on "recessed ink reservoirs." Laser-engraved or chemically etched cells on a metal cylinder hold ink, which is transferred to substrates after excess ink is scraped off. This process achieves high-definition prints (150+ lines per inch), making it the preferred choice for luxury packaging like cigarette boxes, cosmetics, and food-grade films.
Solvent-based inks dominate due to two key advantages:
This efficiency comes at a cost: A single gravure press emits ~10 tons of VOCs annually, with 20–30% of ink expenses allocated to waste-gas treatment.
In 2018, a global beverage brand adopted water-based inks for its paper packaging, marking a milestone in industrial application. Benefits include:
Technical Challenges:
Solutions:
Despite technical progress, economic factors remain critical:
A Guangdong-based printer reported annual savings of ¥800,000 in waste fees and 5–8% product premium post-conversion.
Key hurdles remain:
Innovation Pathways:
Water-based inks for gravure printing are considered mature, and in the short term, paper packaging and printing processes are the priority areas for replacement; In the long run, it is necessary to collaborate with ink factories in the industrial chain to optimize formulas, equipment manufacturers to develop specialized models, and policy providers to provide tax incentives.
Zhongzhixing Colors, a leader in water-based ink R&D, has achieved breakthroughs:
For gravure printers seeking sustainable solutions, contact us to explore tailored water-based ink systems.